PROJECT HERO
Part CSR piece, part product film, and part tech showcase, Project Hero was an ambitious project with many and varied stakeholders. As the lead creative working on the brief, I developed the concept, presented it to the clients, and supervised its creation on location in Austria.
The process involved scripting, storyboarding, and working with the video editor to shape the tone of the final film. The CEO of Jaguar Land Rover also made special mention of the film after its debut at the Geneva Motor Show.